Blog
Synthetic Thatch for Resorts: Designing Luxury
How Ancient Lore Village Used Multiple Endureed™ Collections to Create an Immersive Experience 📍 Location: Knoxville, Tennessee 🏗 Featured Products: Somerset + VIVA A New Kind of Resort Experience Tucked into the hills of Knoxville, Tennessee, there’s a place where fairytales feel real. Cobblestone paths meander through mossy gardens. Lanterns glow at dusk. And [...]
How Engineered Thatch Can Save Life & Property
Engineered Thatch Protected a Lahaina Residence from Wildfire Location: 19 Kamaka Circle, Lahaina, HI Product: Bali – Premium Collection Roofing Material: Rigid extruded PVC with stainless steel binder The Challenge: Wildfires In August 2023, Lahaina, Hawaii experienced one of the most devastating wildfires in its history. Entire neighborhoods were wiped out [...]
Synthetic Thatch Testing: Why It Matters
When It Comes to Roofing, Looks Aren’t Enough A beautiful thatch roof may catch the eye—but performance is what keeps it standing. For synthetic thatch to truly replace natural materials, it must go beyond aesthetics. It has to endure sun, salt, moisture, and time. That’s where synthetic thatch testing comes in. [...]
The Hidden Cost of Natural Thatch: Is Synthetic Thatch Better?
Natural thatch has a timeless charm—but beneath its rustic beauty lies a set of hidden costs that many property owners don’t anticipate. For those seeking elegance, durability, and low-maintenance roofing, the question arises: is synthetic thatch better? At Endureed, we’ve redefined what’s possible with thatch. Our engineered thatch™—crafted to look like natural palm yet outperform [...]
Why Architects Are Choosing Synthetic Thatch for Modern Designs
In today’s world of sophisticated, sustainable design, architects are constantly seeking materials that deliver both form and function. Natural textures, biophilic elements, and cultural aesthetics are making a strong comeback—but with one major shift: performance matters just as much as appearance. That’s where engineered thatch (also known as synthetic thatch) is making waves. Architects around [...]
Engineered Thatch & Modern Construction: What You Need to Know
Picture a roof that combines the timeless appeal of natural thatch with the strength and convenience of modern materials. Engineered thatch makes this possible, merging classic aesthetics with modern durability. This roofing material is not just about looks—it’s a revolutionary step in how we conceive of roofing. Discover how engineered thatch can transform your building [...]
Engineered Thatch Maintenance: Extend the Life of Your Roof
Engineered thatch roofing by Endureed offers a blend of beauty, durability, and low-maintenance convenience, making it an ideal choice for resorts, hotels, and homes. However, even the best products can benefit from a little extra care. In regions where moisture lingers and sunlight is scarce, or where storm debris may accumulate, giving your engineered thatch [...]
Why Resorts and Hotels are Investing in Engineered Thatch
Resorts and hotels are in constant pursuit of creating a distinctive atmosphere that combines luxury with the natural beauty of their surroundings. While traditional roofing materials like asphalt shingles, wood, and metal have long been the standard, they often fall short in delivering the unique, immersive experience guests seek. Engineered thatch offers an effective alternative, [...]
Best Roofing Materials for Tropical Restaurants
Choosing the right restaurant roofing material is essential for the success of tropical restaurants, where ambiance and durability must go hand in hand. The roof not only protects against harsh weather conditions but also plays a significant role in creating an inviting and exotic atmosphere. Endureed offers Premium Engineered Thatch, a cutting-edge roofing solution designed [...]