The sun can be very damaging to some synthetic thatch roofs. Even the most beautiful colors of synthetic thatch can fade without superior UV protection. Endureed's UV protection is designed into the thatch itself. Our UV protection is so lasting that our warranty covers color degradation.  Our synthetic thatch products will not fade in color. They will not become brittle with sun exposure. Our product's durability is part of the reason our products are the best in the industry.